我相信广泛的软件盗版通常意味着你对你产品的基本版本要价过高，你最终可以通过大幅降低入门版本的价格来赚更多的钱——市场甚至可能希望这个版本免费。关键是要正确划分市场，弄清楚谁能够支付什么。

As an example of this, look at Visual Studio vs Delphi/C++ Builder. The two used to be very competitive, with old Broderbund/Borland perhaps even ahead of Visual Studio at one time. And then Microsoft figured out they needed to give away a base version of Visual Studio that honestly has enough features for most of us to get by if we really needed to. The result? Delphi/C++ Builder completely lost the low end of the market where the students are that feed into the more-lucrative professional market. Now they're fading fast into irrelevance.

Make your software contact a central server while it is being used. Roll patches/etc through the server connection. Also, make 1 or 2 main features that occasionally contact the server to do the processing. Require a valid account that auto-logs in in order for the main features to work. Make the valid accounts pay a small fee like 1-2 dollars a month. Ask them to put a credit card on file and roll the charges into 6-month billing increments or something so you don't just waste a bunch on CC fees.

同时，保持一个容易找到的，低成本的软件版本。人们每个月花1美元就可以使用5次。随着使用量的增加而增加费用。让人们找到并安装免费版本比找到并安装破解/黑客版本更便宜、更容易。

你什么也做不了。一旦软件出现，它就会出现在那里。当然，你可以向相关网站发送各种法律威胁和下架通知。然后那些获得软件的人会把它发布到其他网站上。

如果软件还没有免费提供，你可以把它塞满DRM和版权保护等等....就会破裂。微软肯定花了数十亿美元试图阻止人们盗版Windows。我仍然认识一些人，他们运行盗版的Windows 7没有任何问题。

You can't prevent people from pirating your software. What you can do is make people feel your software is worth paying for. Some developers have noticed some effect simply from posting a polite and personal message on torrent sites. On the torrent for your software, post a comment saying you're the developer of this software, and while you're glad to see that people like it, the money from software sales goes directly to you and your dog and no one else, and you can't afford to keep making software if you don't get paid. So please consider buying a license.

一些公司仅仅通过善待顾客来打击盗版。让它成为人们想要使用的东西。以人们愿意支付的价格出售。为付费客户提供额外服务。为持有有效许可证的人员提供良好的支持。

Some people are going to pirate your software. There's nothing you can do to prevent it. And it only takes one copy to appear on one warez site, before it spreads and becomes impossible to take down. On the other hand, those people who pirated it most likely weren't prepared to pay for it anyway. If they hadn't been able to pirate it, they simply wouldn't have used it. So in that sense, you haven't lost anything. Remember who your paying customers are. They are the ones you have to satisfy in order to run a successful business. The ones who don't pay aren't your customers, so they're a lot less important.

你可能也会发现这篇博客文章很有趣。

最后，因为有些人很难接受世界不是非黑即白的这一事实，并且喜欢认为那些不把软件盗版等同于邪恶僵尸希特勒的人本身就是秘密的海盗，让我明确一点:

我不宽恕盗版行为。我并不是说你应该喜欢软件盗版者或者像对待自己的孩子一样对待他们。我只是说这是生活中不可避免的事实，太多的公司在“防止盗版”上花了大量的钱，但这并不能阻止盗版使用他们的软件，反而让付费用户使用软件变得不方便。

I don't know for sure what I would do in your position, but at least one developer who found his cracked software available as a torrent emailed the host to complain -- not about the crack, but about the quality of the crack. It seems that the cracker didn't do a very good job and made the software less desirable. The developer was apparently horrified that his product, with his name, was going out to people and would ruin his product's good reputation, and demanded that if someone was going to crack it, that they needed to do a better job!

这个故事出现在Slashdot上:

开发者要求海盗湾不移除Torrent

making your software more hack proof the next time, will only make the hackers curse you more... and essentially make the chances of them buying the software even lower. take the music industry, instead of chasing after people as the record companies did in the past, they decided just to make it easier for people to obtain the music in the first place, like on itunes. getting music on itunes nowadays is quicker then limewire! limewire, you might not find what song you are looking for, and you might get a virus, or a bad version, while downloading from itunes is probably quicker as well! also, instead of chasing every joe blogs that illegally posts their song on youtube, they post their own songs on youtube, and link it to a purchase... good marketing i think, but a bit off the point i suppose. If someone has a choice of going to another room, finding their credit card, typing in ALL the details, or just getting it quicker for free via torrent... they will chose option B. So my advice is:

1)像某人建议的那样弹出一个窗口，上面写着“真为你感到羞耻”。如果有人没有，然后去支付软件后的消息。他们一开始就不会为软件付费。PS.还要说:“这是您正在使用的盗版版本，不能保证此软件的完整性，这可能对您的计算机有害。”要购买认证版本，点击这里”，吓唬他们一点，但不威胁他们。

2)让支付变得非常简单，也许可以尝试通过软件公司出售，这些软件公司已经存储了人们的信用卡详细信息，这样他们就可以一键购买。我现在使用itunes的唯一原因是，它比limewire更快，而且我可以预览一下:)

3)合理定价:(说实话，我认为如果adobe把他们的产品价格降低到原来的四分之一，他们的销售额就会增加四倍。除非一个黑客要花费超过70个小时(每小时10美元)才能破解adobe软件(大约700美元)，否则他们才会购买它。如果一个程序是5美元，对他们来说可能更好…然而，我发布的产品有时需要根据投入的工作量定价更高。

从本质上讲，所有这些建议都与……有关。试着让黑客站在你这边，通过内疚、说服和节省他们的时间!

你无法阻止盗版……想要你的软件(但无意购买)的人永远不会购买它，总是试图找到免费获得它的方法……

相反，专注于生产人们想要购买的高质量产品。不要专注于生产一款(试图)阻止盗版的产品……这样做只会分散你生产高质量产品的注意力，只会激怒你的付费客户(DRM吗?)

想想看……花x个小时在一个很酷的新功能上，或者花同样多的时间来阻止潜在的盗版者入侵你的软件。我相信购买你的软件的人会非常欣赏这些酷炫的新功能，而不是让软件在一天中的任何时候都“更少”被黑客攻击……