如果有人需要Swift的解决方案:

添加UITextViewDelegate到类中

var placeHolderText = "Placeholder Text..."

override func viewDidLoad() {
    super.viewDidLoad()
    textView.delegate = self
}

func textViewShouldBeginEditing(textView: UITextView) -> Bool {

    self.textView.textColor = .black

    if(self.textView.text == placeHolderText) {
        self.textView.text = ""
    }

    return true
}

func textViewDidEndEditing(textView: UITextView) {
    if(textView.text == "") {
        self.textView.text = placeHolderText
        self.textView.textColor = .lightGray
    }
}

override func viewWillAppear(animated: Bool) {

    if(currentQuestion.answerDisplayValue == "") {
        self.textView.text = placeHolderText
        self.textView.textColor = .lightGray
    } else {
        self.textView.text = "xxx" // load default text / or stored 
        self.textView.textColor = .black
    }
}

在swift 5。工作很好。

class BaseTextView: UITextView {

    // MARK: - Views
    private var placeholderLabel: UIlabel!

    // MARK: - Init
    override init(frame: CGRect, textContainer: NSTextContainer?) {
        super.init(frame: frame, textContainer: textContainer)
        setupUI()
        startupSetup()
    }

    required init?(coder aDecoder: NSCoder) {
        super.init(coder: aDecoder)
        setupUI()
        startupSetup()
    }

    deinit {
        NotificationCenter.default.removeObserver(self)
    }    
}

// MARK: - Setup UI
private extension BaseTextView {
    func setupUI() {
        addPlaceholderLabel()

        textColor = .textColor
    }

    func addPlaceholderLabel() {
        placeholderLabel = BaseLabel(frame: .zero)
        placeholderLabel.translatesAutoresizingMaskIntoConstraints = false
        insertSubview(placeholderLabel, at: 0)

        placeholderLabel.alpha = 0
        placeholderLabel.numberOfLines = 0
        placeholderLabel.backgroundColor = .clear
        placeholderLabel.textColor = .lightTextColor
        placeholderLabel.lineBreakMode = .byWordWrapping
        placeholderLabel.isUserInteractionEnabled = false
        placeholderLabel.font = UIFont.openSansSemibold.withSize(12)

        placeholderLabel.topAnchor.constraint(equalTo: topAnchor, constant: 8).isActive = true
        placeholderLabel.leftAnchor.constraint(equalTo: leftAnchor, constant: 5).isActive = true
        placeholderLabel.rightAnchor.constraint(lessThanOrEqualTo: rightAnchor, constant: -8).isActive = true
        placeholderLabel.bottomAnchor.constraint(lessThanOrEqualTo: bottomAnchor, constant: -8).isActive = true
    }
}

// MARK: - Startup
private extension BaseTextView {
    func startupSetup() {
        addObservers()
        textChanged(nil)
        font = UIFont.openSansSemibold.withSize(12)
    }    

    func addObservers() {
        NotificationCenter.default.addObserver(self, selector: #selector(textChanged(_:)), name: UITextView.textDidChangeNotification, object: nil)
    }
}

// MARK: - Actions
private extension BaseTextView {
    @objc func textChanged(_ sender: Notification?) {
        UIView.animate(withDuration: 0.2) {
            self.placeholderLabel.alpha = self.text.count == 0 ? 1 : 0
        }    
    }
}

// MARK: - Public methods
extension BaseTextView {
    public func setPlaceholder(_ placeholder: String) {
        placeholderLabel.text = placeholder
    }
}

简单的方法，使用以下UITextViewDelegate方法在UITextView中创建占位符文本:

- (void)textViewDidBeginEditing:(UITextView *)textView
{
    if ([textView.text isEqualToString:@"placeholder text here..."]) {
         textView.text = @"";
         textView.textColor = [UIColor blackColor]; //optional
    }
    [textView becomeFirstResponder];
}

- (void)textViewDidEndEditing:(UITextView *)textView
{
    if ([textView.text isEqualToString:@""]) {
        textView.text = @"placeholder text here...";
        textView.textColor = [UIColor lightGrayColor]; //optional
    }
    [textView resignFirstResponder];
}

只需要记住在创建时使用准确的文本设置myUITextView即可。

UITextView *myUITextView = [[UITextView alloc] init];
myUITextView.delegate = self;
myUITextView.text = @"placeholder text here...";
myUITextView.textColor = [UIColor lightGrayColor]; //optional

在包含这些方法之前，让父类成为一个UITextViewDelegate。

@interface MyClass () <UITextViewDelegate>
@end

Swift 3.1代码

func textViewDidBeginEditing(_ textView: UITextView) 
{
    if (textView.text == "placeholder text here..." && textView.textColor == .lightGray)
    {
        textView.text = ""
        textView.textColor = .black
    }
    textView.becomeFirstResponder() //Optional
}

func textViewDidEndEditing(_ textView: UITextView)
{
    if (textView.text == "")
    {
        textView.text = "placeholder text here..."
        textView.textColor = .lightGray
    }
    textView.resignFirstResponder()
}

只需要记住在创建时使用准确的文本设置myUITextView即可。

 let myUITextView = UITextView.init()
 myUITextView.delegate = self
 myUITextView.text = "placeholder text here..."
 myUITextView.textColor = .lightGray

在包含这些方法之前，让父类成为一个UITextViewDelegate。

class MyClass: UITextViewDelegate
{

}

Jason的答案在iOS7中看起来有点不对劲，通过调整_placeHolderLabel的偏移量来修复它:

- (void)drawRect:(CGRect)rect
{
    if( [[self placeholder] length] > 0 )
    {
        if (_placeHolderLabel == nil )
        {
            if ([[UIDevice currentDevice].systemVersion floatValue] >= 7)
                _placeHolderLabel = [[UILabel alloc] initWithFrame:CGRectMake(4,8,self.bounds.size.width - 8,0)];
            else
                _placeHolderLabel = [[UILabel alloc] initWithFrame:CGRectMake(8,8,self.bounds.size.width - 16,0)];
            _placeHolderLabel.lineBreakMode = NSLineBreakByWordWrapping;
            _placeHolderLabel.numberOfLines = 0;
            _placeHolderLabel.font = self.font;
            _placeHolderLabel.backgroundColor = [UIColor clearColor];
            _placeHolderLabel.textColor = self.placeholderColor;
            _placeHolderLabel.alpha = 0;
            _placeHolderLabel.tag = 999;
            [self addSubview:_placeHolderLabel];
        }

        _placeHolderLabel.text = self.placeholder;
        [_placeHolderLabel sizeToFit];
        [self sendSubviewToBack:_placeHolderLabel];
    }

    if( [[self text] length] == 0 && [[self placeholder] length] > 0 )
    {
        [[self viewWithTag:999] setAlpha:1];
    }

    [super drawRect:rect];
}

我创建了一个实例变量来检查是否显示占位符:

BOOL showPlaceHolder;
UITextView * textView; // and also the textView

在viewDidLoad上设置:

[self setPlaceHolder]; 

下面是它的作用:

- (void)setPlaceholder
{
    textView.text = NSLocalizedString(@"Type your question here", @"placeholder");
    textView.textColor = [UIColor lightGrayColor];
    self.showPlaceHolder = YES; //we save the state so it won't disappear in case you want to re-edit it
}

我还创建了一个按钮来退出键盘。您不必这样做，但这里很酷的事情是，如果没有输入任何内容，占位符将再次显示

- (void)textViewDidBeginEditing:(UITextView *)txtView 
{
    self.navigationItem.rightBarButtonItem = [[UIBarButtonItem alloc] initWithTitle:@"Done" style:UIBarButtonItemStyleDone target:self action:@selector(resignKeyboard)];
    if (self.showPlaceHolder == YES) 
    {
        textView.textColor = [UIColor blackColor];
        textView.text = @"";
        self.showPlaceHolder = NO;
    }
}

- (void)resignKeyboard 
{
    [textView resignFirstResponder];
    //here if you created a button like I did to resign the keyboard, you should hide it
    if (textView.text.length == 0) {
        [self setPlaceholder];
    }       
}

我扩展了KmKndy的答案，这样在用户开始编辑UITextView之前，占位符仍然是可见的，而不仅仅是点击它。这反映了Twitter和Facebook应用程序的功能。我的解决方案不需要你子类和工作，如果用户类型直接或粘贴文本!

- (void)textViewDidChangeSelection:(UITextView *)textView{
    if ([textView.text isEqualToString:@"What's happening?"] && [textView.textColor isEqual:[UIColor lightGrayColor]])[textView setSelectedRange:NSMakeRange(0, 0)];

}

- (void)textViewDidBeginEditing:(UITextView *)textView{

    [textView setSelectedRange:NSMakeRange(0, 0)];
}

- (void)textViewDidChange:(UITextView *)textView
{
    if (textView.text.length != 0 && [[textView.text substringFromIndex:1] isEqualToString:@"What's happening?"] && [textView.textColor isEqual:[UIColor lightGrayColor]]){
        textView.text = [textView.text substringToIndex:1];
        textView.textColor = [UIColor blackColor]; //optional

    }
    else if(textView.text.length == 0){
        textView.text = @"What's happening?";
        textView.textColor = [UIColor lightGrayColor];
        [textView setSelectedRange:NSMakeRange(0, 0)];
    }
}

- (void)textViewDidEndEditing:(UITextView *)textView
{
    if ([textView.text isEqualToString:@""]) {
        textView.text = @"What's happening?";
        textView.textColor = [UIColor lightGrayColor]; //optional
    }
    [textView resignFirstResponder];
}

- (BOOL)textView:(UITextView *)textView shouldChangeTextInRange:(NSRange)range replacementText:(NSString *)text{
    if (textView.text.length > 1 && [textView.text isEqualToString:@"What's happening?"]) {
         textView.text = @"";
         textView.textColor = [UIColor blackColor];
    }

    return YES;
}

只需要记住在创建时使用准确的文本设置myUITextView即可。

UITextView *myUITextView = [[UITextView alloc] init];
myUITextView.delegate = self;
myUITextView.text = @"What's happening?";
myUITextView.textColor = [UIColor lightGrayColor]; //optional

在包含这些方法之前，让父类成为一个UITextView委托。

@interface MyClass () <UITextViewDelegate>
@end