更简单，并且仍然考虑到用户在某些时候输入的一些文本

BOOL placeHolderTextVisible;

在viewDidLoad上，设置它为YES(或DidMoveToSuperview，或awakeFromNib)

然后,在 - (BOOL) textView:(UITextView*)textView shouldBeginEditing

    - (BOOL)textViewShouldBeginEditing:(UITextView *)textView;
{
   if (placeHolderTextVisible) {
    placeHolderTextVisible = NO;
    textView.text = @"";
   }
 return YES;
}

我创建了一个实例变量来检查是否显示占位符:

BOOL showPlaceHolder;
UITextView * textView; // and also the textView

在viewDidLoad上设置:

[self setPlaceHolder]; 

下面是它的作用:

- (void)setPlaceholder
{
    textView.text = NSLocalizedString(@"Type your question here", @"placeholder");
    textView.textColor = [UIColor lightGrayColor];
    self.showPlaceHolder = YES; //we save the state so it won't disappear in case you want to re-edit it
}

我还创建了一个按钮来退出键盘。您不必这样做，但这里很酷的事情是，如果没有输入任何内容，占位符将再次显示

- (void)textViewDidBeginEditing:(UITextView *)txtView 
{
    self.navigationItem.rightBarButtonItem = [[UIBarButtonItem alloc] initWithTitle:@"Done" style:UIBarButtonItemStyleDone target:self action:@selector(resignKeyboard)];
    if (self.showPlaceHolder == YES) 
    {
        textView.textColor = [UIColor blackColor];
        textView.text = @"";
        self.showPlaceHolder = NO;
    }
}

- (void)resignKeyboard 
{
    [textView resignFirstResponder];
    //here if you created a button like I did to resign the keyboard, you should hide it
    if (textView.text.length == 0) {
        [self setPlaceholder];
    }       
}

我用swift写了一个类。您可以在需要时导入这个类。

import UIKit

public class CustomTextView： UITextView {

private struct Constants {
    static let defaultiOSPlaceholderColor = UIColor(red: 0.0, green: 0.0, blue: 0.0980392, alpha: 0.22)
}
private let placeholderLabel: UILabel = UILabel()

private var placeholderLabelConstraints = [NSLayoutConstraint]()

@IBInspectable public var placeholder: String = "" {
    didSet {
        placeholderLabel.text = placeholder
    }
}

@IBInspectable public var placeholderColor: UIColor = CustomTextView.Constants.defaultiOSPlaceholderColor {
    didSet {
        placeholderLabel.textColor = placeholderColor
    }
}

override public var font: UIFont! {
    didSet {
        placeholderLabel.font = font
    }
}

override public var textAlignment: NSTextAlignment {
    didSet {
        placeholderLabel.textAlignment = textAlignment
    }
}

override public var text: String! {
    didSet {
        textDidChange()
    }
}

override public var attributedText: NSAttributedString! {
    didSet {
        textDidChange()
    }
}

override public var textContainerInset: UIEdgeInsets {
    didSet {
        updateConstraintsForPlaceholderLabel()
    }
}

override public init(frame: CGRect, textContainer: NSTextContainer?) {
    super.init(frame: frame, textContainer: textContainer)
    commonInit()
}

required public init?(coder aDecoder: NSCoder) {
    super.init(coder: aDecoder)
    commonInit()
}

private func commonInit() {
    NSNotificationCenter.defaultCenter().addObserver(self,
                                                     selector: #selector(textDidChange),
                                                     name: UITextViewTextDidChangeNotification,
                                                     object: nil)

    placeholderLabel.font = font
    placeholderLabel.textColor = placeholderColor
    placeholderLabel.textAlignment = textAlignment
    placeholderLabel.text = placeholder
    placeholderLabel.numberOfLines = 0
    placeholderLabel.backgroundColor = UIColor.clearColor()
    placeholderLabel.translatesAutoresizingMaskIntoConstraints = false
    addSubview(placeholderLabel)
    updateConstraintsForPlaceholderLabel()
}

private func updateConstraintsForPlaceholderLabel() {
    var newConstraints = NSLayoutConstraint.constraintsWithVisualFormat("H:|-(\(textContainerInset.left + textContainer.lineFragmentPadding))-[placeholder]",
                                                                        options: [],
                                                                        metrics: nil,
                                                                        views: ["placeholder": placeholderLabel])
    newConstraints += NSLayoutConstraint.constraintsWithVisualFormat("V:|-(\(textContainerInset.top))-[placeholder]",
                                                                     options: [],
                                                                     metrics: nil,
                                                                     views: ["placeholder": placeholderLabel])
    newConstraints.append(NSLayoutConstraint(
        item: placeholderLabel,
        attribute: .Width,
        relatedBy: .Equal,
        toItem: self,
        attribute: .Width,
        multiplier: 1.0,
        constant: -(textContainerInset.left + textContainerInset.right + textContainer.lineFragmentPadding * 2.0)
        ))
    removeConstraints(placeholderLabelConstraints)
    addConstraints(newConstraints)
    placeholderLabelConstraints = newConstraints
}

@objc private func textDidChange() {
    placeholderLabel.hidden = !text.isEmpty
}

public override func layoutSubviews() {
    super.layoutSubviews()
    placeholderLabel.preferredMaxLayoutWidth = textContainer.size.width - textContainer.lineFragmentPadding * 2.0
}

deinit {
    NSNotificationCenter.defaultCenter().removeObserver(self,
                                                        name: UITextViewTextDidChangeNotification,
                                                        object: nil)
}

}

你能做的是在文本属性中设置文本视图的初始值，并将textColor更改为[UIColor grayColor]或类似的东西。然后，每当文本视图变为可编辑时，清除文本并显示游标，如果文本字段再次为空，则将占位符文本放回。根据需要将颜色更改为[UIColor blackColor]。

它与UITextField中的占位符功能不完全相同，但很接近。

Jason的答案在iOS7中看起来有点不对劲，通过调整_placeHolderLabel的偏移量来修复它:

- (void)drawRect:(CGRect)rect
{
    if( [[self placeholder] length] > 0 )
    {
        if (_placeHolderLabel == nil )
        {
            if ([[UIDevice currentDevice].systemVersion floatValue] >= 7)
                _placeHolderLabel = [[UILabel alloc] initWithFrame:CGRectMake(4,8,self.bounds.size.width - 8,0)];
            else
                _placeHolderLabel = [[UILabel alloc] initWithFrame:CGRectMake(8,8,self.bounds.size.width - 16,0)];
            _placeHolderLabel.lineBreakMode = NSLineBreakByWordWrapping;
            _placeHolderLabel.numberOfLines = 0;
            _placeHolderLabel.font = self.font;
            _placeHolderLabel.backgroundColor = [UIColor clearColor];
            _placeHolderLabel.textColor = self.placeholderColor;
            _placeHolderLabel.alpha = 0;
            _placeHolderLabel.tag = 999;
            [self addSubview:_placeHolderLabel];
        }

        _placeHolderLabel.text = self.placeholder;
        [_placeHolderLabel sizeToFit];
        [self sendSubviewToBack:_placeHolderLabel];
    }

    if( [[self text] length] == 0 && [[self placeholder] length] > 0 )
    {
        [[self viewWithTag:999] setAlpha:1];
    }

    [super drawRect:rect];
}

你也可以创建一个新的类TextViewWithPlaceholder作为UITextView的子类。

(这段代码有点粗糙——但我认为它在正确的轨道上。)

@interface TextViewWithPlaceholder : UITextView
{

    NSString *placeholderText;  // make a property
    UIColor *placeholderColor;  // make a property
    UIColor *normalTextColor;   // cache text color here whenever you switch to the placeholderColor
}

- (void) setTextColor: (UIColor*) color
{
   normalTextColor = color;
   [super setTextColor: color];
}

- (void) updateForTextChange
{
    if ([self.text length] == 0)
    { 
        normalTextColor = self.textColor;
        self.textColor = placeholderColor;
        self.text = placeholderText;
    }
    else
    {
        self.textColor = normalTextColor;
    }

}

在委托中，添加以下内容:

- (void)textViewDidChange:(UITextView *)textView
{
    if ([textView respondsToSelector: @selector(updateForTextChange)])
    {
        [textView updateForTextChange];
    }

}