修改占位符文本颜色最简单的方法是通过XCode故事板接口构建器。选择感兴趣的UITextField并打开右侧的标识检查器。单击User Defined Runtime Attributes中的加号，并添加一个新行，其中Key Path为_placeholderLabel。输入颜色和值到你想要的颜色。

我能够做添加一个“占位符”到UITextView与很多少的代码。这就是我所做的:

UITextView *textView = [[UITextView alloc] initWithFrame:CGRectMake(60, 800, 200, 60)];
textView.text = @"Write characters here...";
textView.textColor=[UIColor grayColor];
textView.font = [UIFont fontWithName:@"Hevlatica" size:15];
textView.delegate=self;

我猜这不是一个真正的占位符，因为你必须在写之前删除文本，但如果你想要一些更简单的东西，它可能会有帮助。

我对发布的任何解决方案都不太满意，因为它们有点重。向视图中添加视图并不理想(尤其是在drawRect:)。它们都有漏洞，这也是不可接受的。

这是我的解决方案:SAMTextView

SAMTextView.h

//
//  SAMTextView.h
//  SAMTextView
//
//  Created by Sam Soffes on 8/18/10.
//  Copyright 2010-2013 Sam Soffes. All rights reserved.
//

#import <UIKit/UIKit.h>

/**
 UITextView subclass that adds placeholder support like UITextField has.
 */
@interface SAMTextView : UITextView

/**
 The string that is displayed when there is no other text in the text view.

 The default value is `nil`.
 */
@property (nonatomic, strong) NSString *placeholder;

/**
 The color of the placeholder.

 The default is `[UIColor lightGrayColor]`.
 */
@property (nonatomic, strong) UIColor *placeholderTextColor;

/**
 Returns the drawing rectangle for the text views’s placeholder text.

 @param bounds The bounding rectangle of the receiver.
 @return The computed drawing rectangle for the placeholder text.
 */
- (CGRect)placeholderRectForBounds:(CGRect)bounds;

@end

SAMTextView.m

//
//  SAMTextView.m
//  SAMTextView
//
//  Created by Sam Soffes on 8/18/10.
//  Copyright 2010-2013 Sam Soffes. All rights reserved.
//

#import "SAMTextView.h"

@implementation SAMTextView

#pragma mark - Accessors

@synthesize placeholder = _placeholder;
@synthesize placeholderTextColor = _placeholderTextColor;

- (void)setText:(NSString *)string {
  [super setText:string];
  [self setNeedsDisplay];
}


- (void)insertText:(NSString *)string {
  [super insertText:string];
  [self setNeedsDisplay];
}


- (void)setAttributedText:(NSAttributedString *)attributedText {
  [super setAttributedText:attributedText];
  [self setNeedsDisplay];
}


- (void)setPlaceholder:(NSString *)string {
  if ([string isEqual:_placeholder]) {
    return;
  }

  _placeholder = string;
  [self setNeedsDisplay];
}


- (void)setContentInset:(UIEdgeInsets)contentInset {
  [super setContentInset:contentInset];
  [self setNeedsDisplay];
}


- (void)setFont:(UIFont *)font {
  [super setFont:font];
  [self setNeedsDisplay];
}


- (void)setTextAlignment:(NSTextAlignment)textAlignment {
  [super setTextAlignment:textAlignment];
  [self setNeedsDisplay];
}


#pragma mark - NSObject

- (void)dealloc {
  [[NSNotificationCenter defaultCenter] removeObserver:self name:UITextViewTextDidChangeNotification object:self];
}


#pragma mark - UIView

- (id)initWithCoder:(NSCoder *)aDecoder {
  if ((self = [super initWithCoder:aDecoder])) {
    [self initialize];
  }
  return self;
}


- (id)initWithFrame:(CGRect)frame {
  if ((self = [super initWithFrame:frame])) {
    [self initialize];
  }
  return self;
}


- (void)drawRect:(CGRect)rect {
  [super drawRect:rect];

  if (self.text.length == 0 && self.placeholder) {
    rect = [self placeholderRectForBounds:self.bounds];

    UIFont *font = self.font ? self.font : self.typingAttributes[NSFontAttributeName];

    // Draw the text
    [self.placeholderTextColor set];
    [self.placeholder drawInRect:rect withFont:font lineBreakMode:NSLineBreakByTruncatingTail alignment:self.textAlignment];
  }
}


#pragma mark - Placeholder

- (CGRect)placeholderRectForBounds:(CGRect)bounds {
  // Inset the rect
  CGRect rect = UIEdgeInsetsInsetRect(bounds, self.contentInset);

  if (self.typingAttributes) {
    NSParagraphStyle *style = self.typingAttributes[NSParagraphStyleAttributeName];
    if (style) {
      rect.origin.x += style.headIndent;
      rect.origin.y += style.firstLineHeadIndent;
    }
  }

  return rect;
}


#pragma mark - Private

- (void)initialize {
  [[NSNotificationCenter defaultCenter] addObserver:self selector:@selector(textChanged:) name:UITextViewTextDidChangeNotification object:self];

  self.placeholderTextColor = [UIColor colorWithWhite:0.702f alpha:1.0f];
}


- (void)textChanged:(NSNotification *)notification {
  [self setNeedsDisplay];
}

@end

它比其他的要简单得多，因为它不使用子视图(或有泄漏)。请随意使用。

更新11/10/11:它现在是文档化的，并支持在接口生成器中使用。

更新11/24/13:指向新的回购。

我建议使用SZTextView。

https://github.com/glaszig/SZTextView

从storyboard中添加默认的UITextView，然后将其自定义类更改为SZTextView，如下所示

然后您将在属性检查器中看到两个新选项

Jason的答案在iOS7中看起来有点不对劲，通过调整_placeHolderLabel的偏移量来修复它:

- (void)drawRect:(CGRect)rect
{
    if( [[self placeholder] length] > 0 )
    {
        if (_placeHolderLabel == nil )
        {
            if ([[UIDevice currentDevice].systemVersion floatValue] >= 7)
                _placeHolderLabel = [[UILabel alloc] initWithFrame:CGRectMake(4,8,self.bounds.size.width - 8,0)];
            else
                _placeHolderLabel = [[UILabel alloc] initWithFrame:CGRectMake(8,8,self.bounds.size.width - 16,0)];
            _placeHolderLabel.lineBreakMode = NSLineBreakByWordWrapping;
            _placeHolderLabel.numberOfLines = 0;
            _placeHolderLabel.font = self.font;
            _placeHolderLabel.backgroundColor = [UIColor clearColor];
            _placeHolderLabel.textColor = self.placeholderColor;
            _placeHolderLabel.alpha = 0;
            _placeHolderLabel.tag = 999;
            [self addSubview:_placeHolderLabel];
        }

        _placeHolderLabel.text = self.placeholder;
        [_placeHolderLabel sizeToFit];
        [self sendSubviewToBack:_placeHolderLabel];
    }

    if( [[self text] length] == 0 && [[self placeholder] length] > 0 )
    {
        [[self viewWithTag:999] setAlpha:1];
    }

    [super drawRect:rect];
}

你也可以创建一个新的类TextViewWithPlaceholder作为UITextView的子类。

(这段代码有点粗糙——但我认为它在正确的轨道上。)

@interface TextViewWithPlaceholder : UITextView
{

    NSString *placeholderText;  // make a property
    UIColor *placeholderColor;  // make a property
    UIColor *normalTextColor;   // cache text color here whenever you switch to the placeholderColor
}

- (void) setTextColor: (UIColor*) color
{
   normalTextColor = color;
   [super setTextColor: color];
}

- (void) updateForTextChange
{
    if ([self.text length] == 0)
    { 
        normalTextColor = self.textColor;
        self.textColor = placeholderColor;
        self.text = placeholderText;
    }
    else
    {
        self.textColor = normalTextColor;
    }

}

在委托中，添加以下内容:

- (void)textViewDidChange:(UITextView *)textView
{
    if ([textView respondsToSelector: @selector(updateForTextChange)])
    {
        [textView updateForTextChange];
    }

}